Eight years after redefining the Footasylum store experience, we partnered again to create the next evolution of their flagship concept.
Located in the Trafford Centre, the new 18,000 sq ft destination builds on the brand’s Defy Ordinary mindset — bringing together the best of sport, fashion, content and culture in one immersive retail experience.
Designed to support the next generation of multi-brand retail, the store introduces new service-led experiences, enhanced digital storytelling and elevated brand environments that give key partners a platform to connect with customers in more meaningful ways.
More than a store, Trafford represents the next chapter in Footasylum’s evolution — a scalable blueprint for future growth and a continued commitment to challenging category convention.
