Cancer Research UK’s offices span two large floors in London. A prime opportunity, research showed, for connecting its workforce with CRUK’s mission to drive a pioneering and collaborative culture between its science, research and fundraising teams. We created a series of communication pieces at various touchpoints for a warmer, more inspiring feel, conveying the brand and the amazing work it does.
Our design features two unique, totally bespoke installations: ‘Braver, Smarter, Sooner’ uses test tubes as pixels and ‘United We Are Stronger’ employs thousands of coloured badges. Both can be configured differently to convey inspiring brand messages. Environmental communications have been designed to appear throughout an employee’s journey around the office – in breakout areas, team areas, kitchen and innovation spaces. Our latest work for the charity involves designing coffee shop areas for its stores
